frequently asked questions
No fitness experience is necessary to own the franchise. Although, having a passion for fitness, health, and wellness is strongly recommended. The individuals who directly train clients need to hold and maintain an active and accredited Personal Training Certification. We will teach you all you need to know about our model—but we can’t teach a love for fitness or a love for serving people.
Besides the obvious love of helping others and the willingness to work hard, we believe that strong sales/marketing, customer-service and networking skills are also critical. The success of your AtmosEffect® franchise will be contingent upon your effort and passion, your ability to develop meaningful relationships with current and prospective clients and your aptitude for networking and effectively marketing in your territory. You need to be highly motivated, have great attention to detail and have an earnest interest in keeping up with the industry’s resources and fitness-related information.
Our initial training program consists of 5 days of classroom and hands-on training in Tampa, Florida. Your training program will include administrative functions, operations, marketing concepts, customer-service training and other important aspects of running the day-to-day business.
In addition, our support team will come to your location for five days during your Grand Opening to ensure that everyone is integrated into the AtmosEffect® system.
It is a towable mobile gym unit. It is constructed primarily out of aluminum and stainless steel, with various powder-coated componentry; allowing for maximum durability. The mobile gym unit, in conjunction with our commercial grade fitness equipment package, will provide you with all of the necessary tools to give a private, convenient, effective workout and one-of-a-kind fitness experience to your clients.
Not directly—however, candidates can lease most equipment and finance a majority of the startup costs from a number of lenders that can assist you with funding options.
If you need funding, we can connect you with lenders that have a myriad of funding options to help you launch your business!
Absolutely! We understand that you may want the flexibility to open multiple units and have complete control of your territory. You are provided a protected territory as part of your franchise agreement.
Our goal is to help you identify the best demographics to market your mobile fitness business. Some of the KEY demographics that we consider are:
- Population Density
- High-Traffic Areas
- Middle to Upper Income Communities
- Communities with a Solid Fitness Culture and an Overall Value for Wellness
The initial franchisee fee is $29,500. You will pay ongoing royalties of $150 per week and contribute $25 per week to our national marketing fee. We ask that you spend between $200 and $400 per month in local advertising.
The mobile gym is constructed, on a build-to-order basis, by our exclusive partner and is shipped/delivered within approximately 3-4 months from the order date. However, in parallel to this, we will be working with you on preparing all aspects of your business for launch, going through the initial training program, rounding out all procurement and building a ground game to introduce your territory to your new business.
Yes. We have a complete marketing program that we break down into pre-sale and ongoing marketing strategies. Much of what we do is grassroots with a strong reliance on community involvement and localized marketing tactics.
Yes we do. We offer $6,500 off of the initial franchisee fee in honor of our veterans.
It is recommended that your initial franchise is managed and operated by the owner. However, semi-passive ownership is possible when there is an operating partner involved or an effective manager is hired to operate the business. We call this our Executive Model. Semi-passive owners can expect to spend between 10-15 hours per week working on the business, post-launch, to ensure that everything is running smoothly.
Whether you are an owner/operator or a semi-passive owner, you are ultimately responsible for the success of your AtmosEffect® Fitness franchise.